Intense days of interest, media coverage and participation for the special set-up of the Arredo3 Milan store, in via Solferino.
Arredo3 re-evaluates the kitchen by focusing on fluid spaces and new functionalities, where it stands out for its attention to detail and materials, as well as its sensitivity towards the environment. A true journey was organized inside the store, guiding visitors through the various settings, during the days of the Fuori Salone 2021 in Milan within the Brera Design District. It tells of a new versatility of living, born from the recent trend of opening the different rooms of the house, making them ever more connected to each other. An example of this new trend is the dialogue between the living room and the kitchen and its new multitasking role which is at the center of everyday life and has become a place to eat, work, connect and get together with family or friends, whether in person or online.
The current need is to respond to new requests to create, or better, re-create by taking inspiration from nature, exhibiting new combinations of precious materials such as glass, wood, ceramic, steel, with the clear direction towards eco-sustainability.
The evening live show cooking in collaboration with BORA were a perfect match in showing just how much design and technological innovation are for Arredo3 the founding pillars of its living philosophy.
You can see the social report of the days of Arredo3 "Kitchen Re-Creation" in the story featured on our Instagram profile @arredo3
